Monday, October 29, 2012

American Eagle to distribute Grimm Brothers brews

Grimm Brothers BrewhouseGreat news Grimm fans - Northern Colorado is about to see more Grimm Brothers Brewhouse beers thanks to a new distribution deal.

Grimm Brothers Brewhouse Announces Distribution Agreement

[PRESS RELEASE] Loveland, Colorado, October 29, 2012: Grimm Brothers Brewhouse is pleased to announce a Distribution Agreement with American Eagle Distributing (AED). AED is a distributor of package and draft products, and services to over 1,100 retail customers including bars, liquor stores, convenience stores, grocery stores, hotels and restaurants located throughout Northeastern Colorado.

Because of this partnership, Grimm Brothers customers will see immediate improvements in ordering product, timely delivery, and overall customer service.

“This arrangement will allow Grimm Brothers to devote increased time and effort to product and production improvements, new product development, and market growth.”, according to Don Chapman, President of Grimm Brothers.

Russell Fruits, Beer Evangelist at Grimm Brothers stated, “American Eagle has a strong track record of customer service. Their added resources will allow us to concentrate more on individual customer needs as well as new account growth. Because of our continued support in the Northern Colorado community, we saw the need to bring on a strong distribution partner to continue our growth.”

About Grimm Brothers

Grimm Brothers Brewhouse is one of the premier craft brewers of Northern Colorado. Founded in July, 2010, Grimm Brothers is a two time Great American Beer Festival medal winner and Gnarly Barley Brew Festival People’s Choice award winner three years in a row. Located in Loveland, Colorado, Grimm Brothers specializes in German Style Ales and Lagers brewed in the traditional manner. We operate a Tap Room at 623 N. Denver Ave., Loveland, CO offering our fine beers for on premises consumption and carry-out sale. Visit us on Facebook.

Fermentedly Challenged Follow-up: When asked if this distribution would bring Grimm Brothers beer to Denver or Boulder, Paul Ferguson (Marketing Director) stated: "American Eagle doesn't distribute that far south. Check out their territory at - However, this agreement will allow us more time and internal resources to do some market development in the Denver and Boulder area. It will take some time to develop and we'll need to expand our production in order to successfully serve a broader market."

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