Tuesday, May 7, 2013

Odell releases a Montage variety 12 pack

Variety is the spice of life and now it comes in a variety 12-pack. Odell Brewing announces the release of their new Montage variety 12-pack that comes with a new beer. Read their press release issued today.

Odell Brewing Montage variety 12-packOdell Brewing announces new variety 12 pack featuring Loose Leaf American Session Ale

[PRESS RELEASE] Fort Collins, CO. – In May, 2013 Odell Brewing will release its first variety 12 pack, Montage. The new package will feature two brewery flagships, a seasonal offering, and a new brew, Loose Leaf American Session Ale.

Loose Leaf was developed on the brewery’s five barrel pilot system. The Odell brewers wanted to create a beer that was lighter in color, lower in alcohol content, but also flavorful and distinct. The final recipe is crisp and balanced with lower IBU's and a bright hop aroma. At 4.5% ABV, it’s delicate and refreshingly drinkable with a clean finish.

The brewery plans to issue three different versions of Montage mirroring its seasonal release schedule. Each edition of the variety pack will include brewery favorites 90 Shilling and IPA, the current seasonal offering as well as a new limited release pilot system inspired brew.

“Montage gives our brewers a new avenue to share their innovations,” said Eric Smith, Director of Sales & Marketing for Odell Brewing. “Not only does it include our flagship offerings, but it also gives us the opportunity to share our seasonal brews, and it extends our creative pilot system inspired offerings beyond the brewery walls.”

Odell Brewing will release Montage initially just in Colorado in May. The brewery will continue to launch the package in its other markets beginning in June. The brewery plans to celebrate the release with a special Loose Leaf tapping during the weekend of May 10th.

Loose Leaf American Session Ale will also be available on draft exclusively at all Colorado Old Chicago locations during the week of May 13th – 19th as part of a special American Craft Beer Week® - Odell Brewing tap takeover.

About Odell Brewing Company
Founded in 1989, Odell Brewing was started by Doug Odell, his wife Wynne, and his sister Corkie. Twenty-four years later, the culture of family and collaboration still thrives fostering a brewery full of beer-centric people. It is this passion for beer that inspires Odell Brewing to create quality, hand-crafted, innovative brews. As a regional craft brewery, Odell Brewing is committed to serving the communities in which it distributes by sourcing local raw materials, and through its charitable giving program known as Odell Outreach. Odell Brewing was recently named a “Top Company of 2010” byColoradoBiz Magazine and is an award winning brewery, nationally and internationally: 2012 Brewers Association Recognition Award, 2011 Great American Beer Festival® - gold medal for Friek. 2010 North American Beer Awards – gold medal for Woodcut No. 3. 2009 BrewNZ Awards – gold for 5 Barrel Pale Ale. 2008 World Beer Cup® – gold for IPA. 2007 Great American Beer Festival® – gold medal for IPA.

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- Odell Brewing introduces Celastrina Saison.
- Odell wants to Shake Your Tree with a new release.
- Grain and Grape to unite in new Odell release.

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